Branding & Design at Our Core
We work primarily in the alcohol beverage industry assisting clients in the wines/spirits & beer categories to develop their brand’s voice.
Combining decades of experience in the design, branding and technology sectors of the wine industry, the synergy you receive when working with the 4parts team reflects the adage ‘the whole is greater than the sum of its parts’.
Our experience has involved building brands from a few hundred cases all the way up to multi-million case internationally marketed portfolios. We have walked in your shoes and are perfectly positioned to understand the challenges you face in building your brand through all the available, and ever evolving, channels of consumer interactions.
WEBSITE DESIGNEvery website should fit the needs of the individual client versus shoehorning your brand into a proprietary template. We keep the messaging concise, effective and visually engaging for consumers to experience your brand online. We design your site so that you can take the reigns once the job is complete.
PACKAGE DESIGNPackage design not only includes label design, be it a traditional label or alternative options, but also bottle choices, copy development, and closure design.
BRANDINGBranding defines all that you do – this has never been more important than in today’s crowded market. We help set the tone, and ensure all your messaging, imagery, and consumer touch points are consistent, authentic and engaging. From a centre point document to a full 360-degree brand strategy, we can help.
LOGO DESIGNThe face of your brand needs to tell a story. We work with you to create the key points to your brand as well as brand standards for consistent identity throughout all platforms.
PHOTOGRAPHYEither shot on location or in our studio we provide every client with professional imagery for use across all platforms.
BOTTLESHOTS • WEBSITE IMAGERY • COLLATERAL
COLLATERALWe create everything from point of sale – both retail and on-premise, business cards, tasting notes, coasters, clothing, glassware, wine accessories, ad development, PR & Media, D2C campaigns, brochures, retail POS, trade show displays, to brochures and more.
CONTENT WRITING & DEVELOPMENTWe create cohesive messaging that speaks for you and reflects the core elements of your brand, be it D2C campaigns, package back copy, websites, and collateral to press releases and media communications. By developing content on your website that engages and drives intrigue and exploration, to writing press releases that beg to be read, we provide traction for your brand.
It all begins with an idea and 3 rounds of concepts.
A FEW ROUNDS OF
After a few rounds, the creative process turns into a design.
PAPER & PRINT
We help you choose your paper type and foiling, emboss and colors. Anything to make your brand shine off the bottle.
THE FINAL PRODUCT
A COMPLETE PACKAGE
Your brand is ready to speak to the world whether online or on the shelf.
A complete design should show a balance between typography and detailed elements.